The very basis of photography is light. So it’s very strange that when it comes to learning photography, nobody emphasise anything about learning lighting. So taking matters into our own hands, we’re collaborating with The Acoustic Shack to run a Continue reading Fundamentals Of Lighting Workshop
The previous part tells us why many cyber branding exercise fail. So what steps can we take to prevent that from happening? And more importantly, how do we strive to make your brand a successful and well-known entity? It’s not difficult Continue reading Why Do Many New Cyber Branding Exercise Fail? (Part 2 of 2)
When clients sign up to develop their cyber brand presence, they do so with the intention of making their brand a recognisable identity. Unfortunately, majority of them will fail to achieve this simple objective. And the most shocking revelation is that of those who fail, almost Continue reading Why Do Many New Cyber Branding Exercises Fail? (Part 1 of 2)
I’ve actually come across people who regretted having set up their corporate website. When I ask them why they regretted it, it’s almost always because their website isn’t generating the traffic that they expect. When probed further whether they regularly update their Continue reading Why Do I Need A Corporate Website When I’m Already Active In Social Media?
Every company, large or small, want an active web presence. They want to be visible and searchable online. But the problem is many of them lose interest in maintaining it within two months. So how do you maintain an active Continue reading Problems In Maintaining An Active Web Presence
How does a company maintain its visibility in cyberspace, or even in the real world for that matter? That’s easy, publish fresh contents regularly. The secret to staying relevant in the competitive world out there actually lies in content creation. What Actually Continue reading How To Increase Visibility?… Easy, Content Creation
Whether you realise it or not, the face of the people behind any company is the corporate identity of the company. There’s no point in having a unique logo or a catchy tagline if you don’t show the human touch. Traditional Way of Continue reading The Face Is The Corporate Identity
Search Engine Optimisation, or SEO for short – we’ve heard of the buzzword before, but what exactly is it? And why are people willing to pay good money for SEO services? Well, as it turns out, SEO is a magic spell that makes your website Continue reading What is Search Engine Optimisation (SEO)?
In the previous instalment, we presented two ways you can spend your hard-earned money to expand on your photography. This round, we’ll tell you exactly how you can establish your photography, and start earning money from it. Buy New Gear Or Continue reading Photography Mentorship Programme
We’ve heard this question many times before – Should a new photographer spend his or her hard earned money building up the photographic arsenal, or sign up for more photography lessons instead? Why the dilemma, you ask? Well, we’ve all been there before, Continue reading Should New Photographers Buy Gear Or Lessons?