Sometimes… Clients Just Don’t Know What They Really Want

Those of you in the creative industry would’ve probably experienced this before. Sometimes, just sometimes, clients themselves don’t really know what is it exactly that they want… Not knowing what they want is not a problem. That’s what creative people Continue reading Sometimes… Clients Just Don’t Know What They Really Want

Is It Better To Create My Your Own Content, Or More Efficient To Outsource?

We all know that in order to remain relevant, and to drive traffic to your premises (both physical and cyber), you need contents. Fresh and regular contents. But how do you create fresh contents if you’re too busy with your Continue reading Is It Better To Create My Your Own Content, Or More Efficient To Outsource?

Follow Up : How Do You Engage Ideas Generation Services

We now know that ideas generation is a valuable asset. And ideally, you should employ this ideas generator in-house. That way, you’ll have full control in-house. But it’s almost unheard of for an ideas generator to be a full-time employee of Continue reading Follow Up : How Do You Engage Ideas Generation Services

Idea Generation Is Your Most Important Business Asset

There’re many specialised skills that are important to a business corporation’s communication needs. Skills like business marketing, corporate communications, web design, social media marketing, graphic design, copy writing, so on and so forth. Would you have guessed that idea generation is the most Continue reading Idea Generation Is Your Most Important Business Asset

How To Compete In A Market That’s Obsessed With Price (2 of 2)

Previously we looked at how the market is generally obsessed with looking for a cheaper price. In this article, we’ll take a look from the perspective of the seller instead. Let’s discuss how to sell to a market that’s trying to outbid Continue reading How To Compete In A Market That’s Obsessed With Price (2 of 2)

How To Compete In A Market That’s Obsessed With Price (1 of 2)

In a truly open market, there’s one parameter that’s always in the minds of potential clients – your asking price. You can argue that your product or service is worth the the price you’re asking for. But you also can’t deny the face that you’ll have competitors too. Continue reading How To Compete In A Market That’s Obsessed With Price (1 of 2)

Problems In Maintaining An Active Web Presence

Every company, large or small, want an active web presence. They want to be visible and searchable online. But the problem is many of them lose interest in maintaining it within two months. So how do you maintain an active Continue reading Problems In Maintaining An Active Web Presence

How To Increase Visibility?… Easy, Content Creation

How does a company maintain its visibility in cyberspace, or even in the real world for that matter? That’s easy, publish fresh contents regularly. The secret to staying relevant in the competitive world out there actually lies in content creation. What Actually Continue reading How To Increase Visibility?… Easy, Content Creation

Blog Has No Place In The Business World

The common misconception is that a blog has no place in a professional business environment. It’s nothing more than mere childish acts of sharing his or her personal life for the world to see in cyberspace… Or is it really? Continue reading Blog Has No Place In The Business World