Are Business Suits Only Suitable For The Boardrooms?

Aside from politicians and high profile business magnates, almost no men regularly wear business suits anymore. Even gentleman (and lady too) in conservative professions (e.g. bankers, lawyers, accountants, consultants etc.) are also giving in to the pressure of “casual” workwear. Continue reading Are Business Suits Only Suitable For The Boardrooms?

The Unfair Advantage: Because The World Just Isn’t Fair

Let’s face it, nothing in this world is fair. Having a higher qualification against your fellow interviewees doesn’t guarantee that you’ll get hired. Likewise, competing your product against your competitor’s inferior offering doesn’t guarantee you the sale. You can complain Continue reading The Unfair Advantage: Because The World Just Isn’t Fair

Corporate Social Media Vs. Personal Social Media

We’re now living in the post Information Revolution age, where the biggest media in the world is social media. Literary everybody is connected via social media, and you can just as easily voice your opinion via your personal social media Continue reading Corporate Social Media Vs. Personal Social Media

Just How Important Is Your Packaging To Your Customers?

You could be selling premium products are a premium price. Or you could be selling generic products at a rock bottom price. Whatever product you’re selling, your price point will determine the quality of the product’s packaging (or lack thereof). Continue reading Just How Important Is Your Packaging To Your Customers?

You Think Hiring A Professional Is Expensive?… Wait Till You Hire An Amateur!

Professional service providers charge professional rates. That’s a fact. So if you can’t afford them, you can always hire an amateur instead, right?… Well… yes and no… If you want to get your work done quickly and done right, hire Continue reading You Think Hiring A Professional Is Expensive?… Wait Till You Hire An Amateur!

To QR Code Or Not To QR Code, That Is The Question

Lately, when thinking of ideas for business card designs, we’ve come across clients requesting to include QR codes in them. Their reason? Because many others are also doing it. So is including QR codes into your business card design a Continue reading To QR Code Or Not To QR Code, That Is The Question

Popular Misconception: Web Design IS NOT Branding

People have been throwing around the term “branding” rather loosely of late. Since majority of branding work revolves around building corporate websites, many equates building a corporate website to branding itself. Allow me to clarify this – Web design IS Continue reading Popular Misconception: Web Design IS NOT Branding