In the media world, the term “content creator” is thrown about quite a bit. You hear it in sales pitches, recruitment ads, and even clients looking to service providers to help boost their “visibility”. But as the noise increases, the Continue reading Who Is Or Isn’t A Content Creator?
People have been throwing around the term “branding” rather loosely of late. Since majority of branding work revolves around building corporate websites, many equates building a corporate website to branding itself. Allow me to clarify this – Web design IS Continue reading Popular Misconception: Web Design IS NOT Branding
Every company, large or small, want an active web presence. They want to be visible and searchable online. But the problem is many of them lose interest in maintaining it within two months. So how do you maintain an active Continue reading Problems In Maintaining An Active Web Presence
Search Engine Optimisation, or SEO for short – we’ve heard of the buzzword before, but what exactly is it? And why are people willing to pay good money for SEO services? Well, as it turns out, SEO is a magic spell that makes your website Continue reading What is Search Engine Optimisation (SEO)?