There’s a perpetual dilemma for businesses, especially those who are just starting out – How to price their products? Do they sell it at what it’s worth, and risk being priced out by competitors? Or do they forego profit, sell Continue reading Value Vs. Price: Is There A Difference?
Previously we looked at how the market is generally obsessed with looking for a cheaper price. In this article, we’ll take a look from the perspective of the seller instead. Let’s discuss how to sell to a market that’s trying to outbid Continue reading How To Compete In A Market That’s Obsessed With Price (2 of 2)
In a truly open market, there’s one parameter that’s always in the minds of potential clients – your asking price. You can argue that your product or service is worth the the price you’re asking for. But you also can’t deny the face that you’ll have competitors too. Continue reading How To Compete In A Market That’s Obsessed With Price (1 of 2)