What Do You Do When Clients Ask For Raw Images?

What happens if your client ask for the raw images that they had commissioned you to capture? Do you bundle them together with the finished images? Insist that you only deliver the finished images? Or do you simply just deliver the raw images, and Continue reading What Do You Do When Clients Ask For Raw Images?

Social Media And Work Don’t Mix… Or Do They?

Social media of any sort is normally shun upon by management, and often selectively blocked by IT departments. But in this day and age of high demand in social media marketing skills, do they have their place in the corporate office? Social Continue reading Social Media And Work Don’t Mix… Or Do They?

Anchor Your Brand With Your Corporate Website

There are many channels to spread your brand message. from the traditional print and electronic media, to the information age’s social media. So then why is it so difficult to make your brand identity stick to your intended audience? Answer Continue reading Anchor Your Brand With Your Corporate Website

Maslow’s Heirarchy Of Needs For Websites?

Every business organisation student dreads exam questions that ask to describe or apply Maslow’s Heirarchy Of Needs in a business context. But applying it to corporate communications? Even designing and maintaining websites? Are business theories even applicable in the creative Continue reading Maslow’s Heirarchy Of Needs For Websites?

Why I’ll Never Enter A Photography Competition

It is common knowledge that many people wanting to enter the world of photography do so by participating in photography competitions. Perhaps by winning a prize, any prize in a competition, will help gain the recognition that they need to start a photography Continue reading Why I’ll Never Enter A Photography Competition

What Is Branding? How Much Does It Cost? Part 2 of 2

Last week, we mentioned that all branding exercises need a vehicle to spread its message across. This vehicle is mass media, ranging from the traditional print media to the modern day electronic media. However, there exist a secret weapon that we Continue reading What Is Branding? How Much Does It Cost? Part 2 of 2

Photo Retoucher : A New Breed Of Artist

There is a new player in town, and he’s called the “Photo Retoucher”. With the advent of digital photography, images captured by digital cameras are increasingly in need of “editing” work before it is suitable for publication use. The question Continue reading Photo Retoucher : A New Breed Of Artist